In recent years, the expansion of AI marketing tools has revolutionized the way businesses and marketers promote their products.
The potential for automation and intelligent targeting has enabled marketers to reach customers more effectively.
In this article, we researched and compiled the best AI PPC tools and ad generators designed to help you easily access valuable customer data, more accurately understand your target audiences, and deliver relevant messages at scale.
So, let’s get started.
Table of Contents
1. Adcreative.ai
AdCreative is an AI ad generator for creating visually attractive ad creatives. Using machine learning algorithms, this tool analyzes the effectiveness of thousands of ads and develops a few new ones depending on what works best.
AdCreative recognizes your fonts and brand colors to produce a variety of seamless ad creatives that perfectly match your branding.
You can easily connect it to a variety of platforms, including Facebook, Google, and Zapier, to help you get the most out of this product.
It is quite simple to use AdCreative.ai. All you have to do is link your advertising accounts, add your logo, and choose a color scheme.
After that, you just select the creative size, add some text, and the AI will generate conversion-focused ad creatives for you that look like this:
Once it’s done, you can then download or upload the creatives directly to your Facebook or Google ad account.
Besides an AI ad generator, AdCreative also offers an AI social media marketing tool that lets you generate engagement-focused social media posts perfectly sized for Facebook, Instagram, LinkedIn, Pinterest, and Twitter.
Plus, AdCreative offers our readers a 25% off for any pricing plan and $500 free Google Ads credits.
AdCreative.ai Pricing
- Starter – $29/month
- Premium – $59/month
- Ultimate – $149/month
- Unlimited – $299/month
▶ Try AdCreative.ai for free (+ Get 25% OFF)
2. Markopolo.ai
Markopolo AI is an all-in-one marketing suite designed to streamline the process of creating and launching ad campaigns.
Whether you’re working on your own business or you’re managing brands for your clients, Markopolo gives you everything you need. The software brings together the main ad channels:
So that you can create, optimize, and launch everything from a single workplace.
To get started, hop into AdMaker, where Markopolo’s sophisticated artificial intelligence generates headlines, body copy, and images for you.
Now is my favorite part about this tool. Once you’ve created your ads, Markopolo’s Audience Maker scans the ad networks to laser-target prospects who he believes will convert on your lead gen pages, sign up for your webinars and buy your products.
When you have finalized your audiences, it’s time to launch your campaigns.
From the Campaign dashboard, choose the platforms you want to use, then select your campaign objectives, pick your ads, lock in your audiences, and hit the launch button. Markopolo will take care of all of the optimizations, so you can use your time to focus on literally anything else.
Markopolo is for freelancers, social media managers, agencies, small business owners, and solopreneurs who don’t want to waste hours launching new campaigns.
Markopolo.ai Pricing
Markopolo.ai pricing plans range from $23 up to $399 per month. The pricing is based on your monthly ad spend, and there are different plans available based on the features and ad spend managed. It offers a 15-day free trial.
▶ Start Markopolo.ai 15 day free trial
3. Revealbot
Revealbot is an AI PPC management software that automates Facebook, TikTok, Snapchat, and Google advertising campaigns. It checks ROAS, CPA, and other Facebook Pixel data automatically and optimizes your running advertisements based on the specific criteria you specify.
Automation, auto-boosting, and bulk generation are among the three basic modules included in Revealbot. Let’s break these models one by one.
The “Manage” module is a robust automation engine that can adjust bids, pause ads, and more. It allows you to build automations tailored to your goals with the ability to choose from hundreds of pre-defined metrics and actions or create custom variables. The automation editor offers multiple actions:
- Nested conditions
- Metric comparison
- Ranking conditions
- Custom metrics
- Custom timeframes, and
- External data integration
It also provides automation logs to understand why items were or were not affected by automations.
Next, the “Analyze” module provides tools to automate reports and uncover new insights. It allows you to measure how your audiences and creatives perform across all of your campaigns. The feature includes tools to pinpoint creatives that generate the best results, build and schedule reports for your team and clients, and stay up-to-date with customizable Slack and email alerts.
Finally, the “Launch” module is designed to streamline the way you launch ads. It offers tools for easy creative and audience testing so you can quickly set up multiple ad sets and ads.
It also provides a lookalike builder, split audiences, and a sophisticated conditions set for auto-boosting posts. The feature also includes a creative sets tool that allows you to easily manage creatives even when dealing with hundreds of ads by joining them into groups.
Revealbot also offers a library of expertly curated marketing strategies to get instant results, and it integrates with Slack for real-time notifications.
As you can see, Revealbot is a comprehensive AI PPC management tool that helps marketers do more with less work, automating the process of managing, analyzing, and launching ads to drive value to your business.
Revealbot Pricing
Revealbot pricing plans range from $99/month to $2999/month.
4. PromoNavi
PromoNavi is an AI PPC management tool that essentially helps marketers, agencies, and PPC specialists automate their daily chores, reduce wasted ad spend, and gain insight into their PPC campaigns.
PromoNavi offers several tools to automate and optimize PPC campaigns. Its keyword planner expands lists with related and suggested phrases to target. The keyword wrapper streamlines management by grouping keywords and removing duplicates.
The platform also provides ongoing optimization recommendations based on performance data. It suggests profitable keywords to add, unprofitable ones to remove, and conflicts to address.
Another key feature is the ability to build campaigns directly in PromoNavi and push them to Google Ads. The dashboard enables monitoring for anomalies across accounts and campaigns.
A standout capability of PromoNavi is competitor analysis. It reveals precisely which keywords rivals are targeting that you aren’t already. These can then be easily added to your own campaigns.
The platform is suitable for all PPC advertisers looking to boost performance and efficiency. Business owners can promote their websites at lower costs. Marketers and agencies can save time and accelerate goal achievement through automation.
As you can see, PromoNavi provides robust PPC management and automation tools to streamline workflows and improve ROI. With capabilities like expanded keyword research, campaign building, anomaly detection and competitor analysis, it enables both manual and automated optimization of ad campaigns.
You can read more about this PPC management tool in this PromoNavi review.
PromoNavi Pricing
- Business plan – $49/month
- Agency plan – $79/month
5. Adzooma
Adzooma is one of the best AI tools for PPC that lets marketers manage and optimize their paid advertising campaigns on Google, Microsoft and Facebook.
The goal is to streamline PPC management and boost performance through automation and data-driven insights.
One notable feature is the Opportunity Engine. It analyzes account data and suggests improvements tailored to that business’s campaigns. Over 50 customizable opportunities help reduce wasted spend and enhance performance.
Adzooma also enables setting up automated rules for campaigns. For instance, advertisers can have a low-performing campaign automatically turned off after a certain time period. This ensures accounts stay optimized without constant oversight.
Easy custom reporting is another key capability. Users can quickly build reports with their branding and reuse them as needed. This simplifies sharing insights with stakeholders.
A major advantage of Adzooma is its affordability. The tool is designed to be accessible for businesses of all sizes, not just those with big budgets. So optimization and automation are available cost-effectively.
Adzooma is currently only integrated with Google, Microsoft, and Facebook ads, so if you use another advertising platform, the next platform may be a better option for you. Nonetheless, Adzooma is a solid option for individuals, PPC managers, and agencies looking for a simple and user-friendly PPC management platform.
You can also read more about this tool in this Adzooma review.
Adzooma Pricing
- Essentials – $0/month
- Plus – $69/month
6. Adverity
Among the best AI-powered PPC tools, here is another great one. Adverity is a configurable end-to-end Marketing Analytics platform that helps data-driven marketers make smarter decisions and increase campaign and channel success. Adverity makes it simple to spot revenue-generating possibilities and demonstrate marketing ROI.
Adverity enables marketers to track performance in a single view and find new insights in real-time thanks to sophisticated automatic data integrations, data visualizations, and AI-powered predictive analytics.
Adverity allows companies and agencies to integrate and manage their data sources from a single platform. Adverity Datatap, Adverity Insights, and Adverity PreSense are the 3 components that make up Adverity.
Standardized database and spreadsheet integration, a data quality monitoring system, and a transformation and computation engine are all its key elements. It can be hosted in the cloud or installed locally.
Adverity enables marketers to track marketing success in a single perspective and effortlessly find new insights in real-time thanks to automatic data integration from over 600 sources, rich data visualizations, and AI-powered predictive analytics. This leads to data-driven business choices, increased growth, and a verifiable return on investment.
Adverity has been powering the marketing intelligence of some of the world’s most well-known companies and agencies since 2015. And the reviews it has received are also pretty positive.
Adverity Pricing
- Standard – starting at €500/month
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Professional – starting at €2,000/month
7. AdScale
AdScale is an AI advertising platform for eCommerce. It uses machine learning algorithms based on artificial intelligence to automate and optimize PPC ads across Google Search, Google Shopping, Google Display, Facebook, Instagram, and YouTube.
It helps advertising agencies, private advertisers, and in-house marketing teams improve their advertising effectiveness by minimizing time-consuming and repetitive activities by combining established mathematical and statistical models with an easy user interface. Store owners that want to promote on various e-commerce platforms may also utilize AdScale.
This is a thorough activity dashboard that visualizes key performance indicators (KPIs) and analyzes individual accounts to offer insight into ad performance. It allows customers to automate budget management and allocation across campaigns, as well as offer informative suggestions on topics such as landing page performance, ad optimization, and keyword optimization.
Click-fraud prevention, configurable reporting, and ongoing account structure optimization are among the other features.
This is most useful for advertising agencies and in-house digital marketing teams. Private advertisers and PPC managers can also make use of it.
AdScale Pricing
The AdScale pricing plans range from $149 up to $2,499 a month.
8. Smartly.io
Smartly.io automates every stage of social advertising, allowing you to achieve higher levels of efficiency and creativity. This collaboration with the world’s best companies generates improved performance with over $2 billion in yearly ad expenditure.
And it allows creative and performance teams to collaborate, create, test, and launch the most effective advertising. You can close the loop between planning, developing, launching, and learning using Smartly.io.
You can quickly expand creative testing and operate your entire advertising campaign in an iterative fashion.
Clearly, this simplifies campaign administration and testing. Particularly for DPA campaigns, the creative optimization options are amazing. And their live chat assistance is simply outstanding.
Of course, Smartly.io offers campaign optimization, multi-product advertisements, automated budget allocation and optimization, and bespoke analytics for Facebook and Instagram advertising campaigns.
Smartly.io Pricing
The fee percentage calculation is based on the customer’s advertising spend in the customer’s ad accounts.
9. Shape
Shape is a PPC (pay per click) budget management software. Here, customers can organize, control, and collaborate on ad expenditure at scale.
They can manage campaign costs across channels into bespoke budgets, as well as construct a team repository with specific budget replies. Campaigns with regular monthly expenditure objectives, as well as those with limited-time incentives, can be managed too.
There are flexible expenditure alerts and notifications, as well as an AutoPilot mode that automatically adjusts users’ campaigns and prevents overspending and over-pacing.
Moving over/underspend from one cycle to the next can be used to change budget objectives, and rolling spending can be tracked. The campaigns can also be imported automatically. Users can manage tags, data sources, and contacts using the dashboard, which is simple yet informative.
Shape Pricing
- One client free plan
- Pro – $269 per month to $899 per month
- Enterprise – price on demand
10. Bidnamic
This AI advertising tool is a great one that you can use. This makes it easier and more efficient to list your items on Google Shopping. It uses machine learning to tailor keyword bids so that you may get clicks from searches with high intent.
Because of the increased competition on Google Shopping, it is getting more difficult to stand out among competitors. And as optimizing campaigns takes a lot of effort, it is best for e-commerce businesses with a lot of items but a small internal team.
And of course, Bidnamic forces your ad budget to work harder for each SKU product, allowing you to beat the competition and increase profits.
Bidnamic Pricing
Pricing is disclosed after a personalized demonstration from the Bidnamic sales team.
11. Plai
Plai is the world’s first free digital marketing app for iOS and Android. For a small business, it is like having your own digital marketing team.
So, you can use this app to make Google Ads, Google Analytics, and other Google services easier to use whenever and wherever you are. Many users of Plai say that it is pretty effective and so easy to use.
Plai Pricing
- Individuals – $14.99
- Small Team – $49.99
- Growing Team – $99.99
▶ Try Plai
12. ABtesting.ai
ABtesting.ai helps you develop, mix, and test numerous variations of your landing page to identify the greatest match for your audience, increase conversions, and lower expenses.
The setup time is about 10 minutes. So, it would not take long. There is no requirement for programming or design.
And there are plenty of mainstream companies in the world that use this service, So, this is an advertising tool that we can surely recommend to you. It can obviously save a lot of time and money.
ABtesing.ai Pricing
- Free – $0/month
- Starter – $19/month
- Professional – $79/month
- Business – $139/month
AI Advertising Tools Final Words
With the use of Artificial Intelligence, you can bring your advertising campaigns to the next level. It does not matter whether you are a business or a marketing agency.
With superb precision and efficiency, you can carry on your advertising campaigns.
One platform may not suit everyone. As a digital marketing expert using AI advertising tools myself, I have understood that there is no one size fits all.
From my experience, I know how powerful they are. And surely, now you also have understood how effective they can be for businesses.
