19 Best Digital Adoption Platforms in 2023

Digital adoption platform, also known as DAP is a type of software added on top of website or another software to assist users in completing various tasks and functions.

The goal of digital adoption platforms is to speed up the process by which new users learn how to engage with a website or application and aid returning users in becoming familiar with newly introduced features.

These tools are also frequently used in the process of instructing newly hired staff members on the software that is used internally. In this article, we listed some of the best digital adoption platforms (DAP) for your business.

digital adoption platforms
Table of Contents

1. Intercom


Intercom is an AI-powered customer service software that gives customers a seamless experience across both automation and human support. 

Intercom stands out as a leading digital adoption platform, effectively connecting businesses with their customers through the innovative use of both in-app and off-app messaging, as well as automation technology.

Its primary features allow businesses to offer instant support to their customers, thanks to its Live Chat and Messenger functions. Further enhancing its efficiency, Intercom offers Support Bots to automate customer service, thereby making the process faster and more reliable.

They also offer a Product Tour solution, which enables businesses to develop seamless onboarding flows and comprehensive product walkthroughs. By creating an in-app channel for customer support, businesses can interact with users in real-time – significantly reducing customer frustration and churn rate.

When it comes to implementation, Intercom offers versatility. It can be installed via various methods to suit the specific needs of the application, software, or target users. Whether it’s adding the JavaScript code snippet, using Google Tag Manager, or installing the software on a WordPress site, Intercom’s Help Center provides clear guidance for each method, ensuring a smooth set-up process.

They also offer a customer intelligence platform that provides a complete picture of every customer right when you need it, including their business type, location, spend, and more. This data is then synced across your entire tech stack so that your team can access a customer’s most recent history.

We found that users frequently praise Intercom for its ease of use, exceptional quality of support, and seamless customer experience that it provides.

For these reasons, we selected Intercom as the best overall digital adoption platform. It provides an excellent blend of in-app and off-app messaging alongside automation technology, helping businesses to connect seamlessly with their customers.

However, it’s worth noting that while Intercom excels in many areas, some users have pointed out that the pricing can be somewhat steep for small businesses.

While Intercom can provide a significant value to businesses looking for a digital adoption platform, it may be a better fit for those businesses that are already in a growth phase and looking to expand their digital touchpoints.

2. Usetiful


Usetiful is a European Digital Adoption platform that promises security and has a strong sense of privacy. It also features a private hosting service running on Google Cloud.

Created with the sole purpose of boosting the adoption of new features and products, the platform helps with user onboarding and engagement, customer self-service, product training, feature adoption, and soon, Usetiful will be optimized to assist during employee onboarding as well.

Other than facilitating a warm welcome to every user and providing excellent self-service customer support, this solution proudly presents their in-product campaigns and allows companies to use this key feature to boost and maintain their Digital Adoption.

Usetiful also offers a 14-day trial or a consultation DEMO with a product expert for free. Well-known company names like Wideo.co, Hogia, and DHL employ Usetiful to improve their Digital Adoption.

3. Stonly

Stonly is all about making your user experience intuitive and interactive. It strives to make all customers take the correct path towards the decision that all companies desire: to remain interested in your platform or product for as long as possible.

To deliver on this promise, Stonly provides self-serve support software that allows an independent resolution of any doubt or issue by creating a digital space where customers can easily navigate and interact. 

Using a help center platform programmed by the company, Stonly presents information in an organized manner and uses an algorithm-based portal to assist with onboarding and product adoption.

With active onboarding checklists, scripted agent guides, and a chatbot alternative, Stonly wants to improve revenue and cut costs while it optimizes customer interaction. Companies like BackMarket, UCLA and Univision use Stonly as their Digital Adoption solution.

3. Apty.io


Apty.io offers an innovative platform that is extremely self-reliant. It is a self-called “Enterprise Transformation Platform” that claims to contain all the tools to reduce or outright eliminate any and all digital adoption issues of any said company.

This business solution provides assisted onboarding, a workflow priority and adaptable analytics that simplify the Digital adoption process. In turn, gives the company the freedom to focus on the business and data analysis side of things while their platform takes care of the rest.

After collecting reports from a multitude of businesses, Apty.io shows tangible data that demonstrate their worth – having over 80% of RoI, a 40% increase in productivity, and a high rate of acceleration when it comes to product and service adoption. Companies like HITACHI and Mattel use Apty.io as their DAP.

5. ChurnZero


As their namesake refers, ChurnZero is a customer success digital platform committed to the reduction of customer churn. Their portal is all designed with the main focus on their command center – a tool that properly displays customer health scores, segmentation, account insights, and other useful information for marketing purposes.

It also generates a report that is easily digestible and gives actionable prompts to instill quick decision-making. Their Digital Adoption solutions facilitate onboarding and provide countless tools to help with the renewal, expansion, and new introduction of products and services.

ChurnZero’s platform also supports mailing services like G-mail and Outlook and it can be integrated with other customer service automation software solutions like HubSpot, Zendesk, and Salesforce. ChurnZero is optimized to interact with many different platforms to provide a service that is trustworthy and fail-proof.

6. Spekit


Spekit is a DAP platform that is geared toward the overall performance of internal operations. This means that their solutions focus on employees and their performance in the sales process.

Sales and digital enablement is an extremely high priority for Spekit. Because of their strong focus on this, Spekit aims to improve the experience for both employees and customers while maintaining a strong sense of productivity and service.

Their Digital adoption software is designed to promote sales and maximize the value of every single tool used in the process – be it communication, data extraction, customer segmentation, walk-throughs, and more.

Spekit is well integrated with many different platforms and it can be quickly implemented through Zendesk, Zoom, Outreach, salesforce, and nearly every platform of Google and Microsoft.

7. UserIQ


UserIQ is a seemingly simple solution that is uniquely designed to implement a brand-new sense of customer health evaluated through engagement, segmentation, and in-app interventions. With their platform, UserIQ is able to assess customer interactions and visually display actionable information that promotes decision-making.

Though most would think that their Digital Adoption Platform seems to be very straightforward, it provides much more than just the basics. The augmentation of a healthy workflow through the increase in customer feedback is what this solution excels at, making it a useful tool for Digital Adoption.

To increase their opportunities to eliminate all the adoption hurdles, UserIQ offers an additional interface solely dedicated to insights and reports – with more than a thousand integrations available. Companies like STACKPATH, 1010Data, and OxBlue use UserIQ to address their Digital Adoption problems.

8. WalkMe


The WalkMe Digital Adoption Platform is a virtual solution that has been created to transform and improve the business strategy by supplying a tool that makes the user experience better. Their no-code Digital Adoption Platform implements a method of organization that retrieves key data points during all customer interactions and prepares a system overview.

This interface shows tracked events, sessions, funnels, accounts, and more – all properly displayed with measured data that allow increased visibility and promotes optimization. WalkMe has been designed to help the enterprise see the customer journey from start to finish – whether it is in a list that pinpoints actionable data or an interactive video that shows every step and exposes any flaws.

Using technologies such as UI Intelligence and allowing the integration of many different solutions, WalkMe presents a platform that is secure and effective for Digital Adoption.

9. WhatFix


With a priority on personalized customer experience and a vast number of tools and solutions in their favor, WhatFix delivers a digital adoption software that aims to help companies achieve fast, noticeable results.

By tailoring experiences as the data collection aspect takes place, WhatFix supplies a platform with UI intelligence and data reporting. More than simply increasing digital transformation, they seek to “turn every user into a power user” by assisting the transformation of all business operations – making them productive and proficient.

WhatFix has been expertly designed to provide solutions for both parties – supplying tools to assess employee-focused elements such as onboarding acceleration and customer-focused elements like engagement and loyalty. Big company names like Microsoft, UPS and The Nederlands Red Cross employ digital solutions provided by Whatfix.

10. Userlane


Userlane’s altruistic purpose is to help by empowering companies so that they have the tools to drive the change that they want to see.

Their DAP gives room for engagement, growth, and connection – accelerating the learning process as much as possible to ensure product or service adoption for both customer and employee.

By doing this, Userlane’s software is able to enhance customer support and reduce the time spent fixing issues with a customer that could very easily be self-reliant.

And other than providing solutions for enhancing the support experience, Userlane’s interface delivers a unique feature for content creation. Their platform’s engine allows the real-time, step-by-step creation of guides that are accessible to the entire team in minutes.

This helps the delivery of an accurate product that is quickly reaching the target audience. Companies like SAP Concur, The Linde Group, and Commerzbank use Userlane to assess their user adoption needs.

11. UserGuiding


UserGuiding is a no-code user digital platform for helping you decrease churn and for increasing adoption with the help of interactive walkthroughs.

It also lets you guide your users by displaying help articles that they can read without leaving the app. The best part is that you don’t need technical expertise for this purpose. The “drag-and-drop” interface will do it all.

As suggested by its name, UserGuiding alleviates the workload of Customer Support by guiding users about how to solve their problems. The Resource Center helps you promote resources as well as content, allowing the users to showcase these within the app.

In order to improve the user experience, companies can also gain insights with analytics for identifying the patterns. Companies can also turbocharge the adoption with the help of product tours. All in all, this is one of the best onboarding platforms at the moment.

12. Simpo

Simpo is a digital adoption platform that helps businesses make the onboarding process easier by giving personalised training materials and relevant information through guided walkthroughs, announcements, and a knowledge base.

Applicants can use the dashboard to see what jobs are open, share posts, images, and videos on the timeline, and get automatic updates about their application status.

Custom surveys can be used to get both qualitative and quantitative feedback, and net promoter scores can be used to measure how happy customers are (NPS). Candidates can use guided walkthroughs to find their way around the application and use the search function to find specific information in the database.

The software works with Salesforce, Active Directory, and G-Suite to find out about a user’s characteristics and give them training materials like articles, videos, images, and PDFs.

Candidates can use Simpo to change their feed settings, keep track of their passwords, and save account information for future use. It can also work with third-party programs like Confluence, Sharepoint, and other learning management systems (LMS).

13. Chameleon


Chameleon is another onboarding software that has personalized its approach according to user needs and segments. Its WYSIWYG editor makes it simple to use.

That’s why it’s easy to create product tours and campaigns and you can even publish them in a few hours. Making necessary changes by editing these is also easy with Chameleon.

With this adoption platform, you can also learn how the users are interacting with onboarding guides. The reason is that it is capable of integrating with the technology stack, particularly with Mixpanel, Heap, and Google Analytics.

Apart from that, the data gained from CRMs like HubSpot and Salesforce help you create specific product tours. These tours guide the users on how to resolve the issues and make them fam with certain components. It only supports web-based devices.

14. Inline Manual

Inline Manual

Inline Manual is another onboarding software for letting you share help articles within the app and in the creation of interactive walkthroughs. All this can be done without the need of coding. You can also create and manage all the necessary tutorials and documentation within minutes using a single dashboard.

Some other features of the Inline Manual include detailed analytics, branching and version control. Companies can also make announcements to notify users about any training, product update, and downtime anywhere within the app.

The same goes for the hotspots. Companies can also talk to users directly regarding a product’s feedback and inform them about promotions. The analytics will help you track your content’s performance.

15. Userpilot


It is an installation tool with a “no-code” approach. It is one of the best digital adoption platforms in helping the product teams provide the users with a better in-app experience.

It ultimately results in better user adoption. Clients can get a personalized experience with the product using Userpilot. It includes features like goal setting, quick tips and hints, tracking, customizable UI, testing flows and messaging within the app and many more.

Customizing each part of UI is easy with this tool, including the background, boxes, colors, and buttons. It will help you create an adorable theme that will help in branding.

It also lets you test hypotheses for identifying any dropouts. It may seem unlikely because of the goal-setting feature of the platform. Each client’s approach differs based on their needs, and Userpilot helps them achieve goals.

16. Edcast MyGuide

Edcast MyGuide

MyGuide is a web-based digital adoption platform that was developed with the intention of assisting organisations in a wide range of industry verticals to streamline the process of user onboarding for desktop, online, and mobile rollouts. It gives users the ability to automate repetitive processes, which increases the overall productivity of teams.

MyGuide’s most important features are step-by-step guidance, user testing, on-demand learning, workflow simulation, surveys, user testing, segmentation, contextualised learning, multi-lingual support, journey insights, product analytics, and white labeling option.

Employees are able to learn in-app via PPTs, GIFs, videos, and simulated settings and can evaluate their skills across different guides in order to get insights on workflow challenges. It makes it possible for managers to build segmentation based on the various roles that users play, to provide contextual instructions with notifications and beacons, and simply change the software by employing multiple tooltips.

MyGuide also gives managers the ability to develop and activate CSAT, NPS, and custom surveys all from within the program itself, as well as understand product adoption utilising analytics and update users about new feature rollouts through messages and notifications.

17. Appcues

Appcues main priority is to simplify. This means that every action you take in their interface will be quick, impactful, and concise. No outsiders, no third-party needed, no programming, Appcues seeks to personalize the experience of every user while a constantly growing database uses internal resources to improve itself over time.

What this platform wants to achieve is a high conversion of onboarding without any major programming or coding needed at all. This virtual application facilitates the construction of a “plan of attack” based on customer segmentation that aims to keep all customers happy.

In the meantime, every interaction is measured and put in a report that is intuitive and easy to read. This Digital Adoption Platform provides AppCues can be integrated with other marketing solutions like HubSpot, Zapier, Amplitude, and Salesforce.

18. Toonimo


Toonimo is another digital adoption platform that helps you overlay your graphical annotation and voice on your web page to guide the site visitors. Its ultimate goal is to humanize the “web user experience”, particularly when a customer needs to buy a complicated product or is viewing complex and detailed data. Companies can use this tool for marketing purposes. It can help in increasing sales merely by guiding the shoppers. It is also helpful for vendors during onboarding on their websites.

Toonimo has a WYSIWYG editor to personalize user guides. It also targets specific user behavior to guide the shoppers. The A/B testing capability is also there for measuring the script guides. Lastly, for increasing visual management, 3D animation is also there in Toonimo.

19. Pendo.io


Pendo is a product experience platform that enables firms in a variety of industries, including technology, healthcare, and financial services to streamline customer retention, user onboarding, and product planning processes, among other things.

It gives data analysts the ability to monitor the usage of specific product features as well as the product as a whole across the web and mobile applications.

Pendo gives members of a team the ability to develop and convey polls and surveys, which can produce quantitative as well as qualitative insights into how customers feel about a product or service.

The Pendo product roadmap module gives staff members the ability to view product strategy and construct plans based on a variety of factors, including features, timing, and segmentation.

In addition to this, it gives employees the ability to record, prioritise, and manage customer feature requests, which makes the processes of product improvement and revenue-generating simpler.

Pendo allows users to integrate their platform with a variety of third-party software applications, including Algolia, HubSpot, Jira, Microsoft Teams, Slack, and Salesforce, among others.

Digital Adoption Platforms Final Words

Digital adoption platforms (DAPs) are web-based tools that allow organizations to manage and track the uptake of digital content and services. They can help organizations understand how users are using digital content and services, identify areas of improvement, and track the progress of specific initiatives. DAPs can also be used to promote digital content and services to users.

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